23

Sound DNA

• Hip-Hop
• Drill

• bassheavy
• menacing
• urban

About

An air of confidence has always surrounded Central Cee. On 2021’s debut mixtape, <i>Wild West</i>, the Shepherd’s Bush MC rhymed about rejecting offers for his signature, before his rise to award-winning acclaim and viral moments that felt somehow inevitable. On <i>23</i>, the West Londoner’s second full-length tape, he walks with an even greater spring in his step. “When I came into rapping, my initial stance was to go for the money,” Central Cee tells Apple Music. “And get as much of it as I could—but it’s funny, because somehow everything’s changed now. It’s less and less about that, and more about making a true impact, getting a positive message out, and hopefully changing some lives in the process.” There’s a lot of positivity here. He reflects on the road from W10 to Beverly Hills on “Cold Shoulder,” heads for private planes on “Terminal 5,” trips the continent with international drill stars on “Eurovision,” and mingles with Puff in LA on “Bunda.” “I locked myself away in the studio for about two weeks,” he says. “I don’t really enjoy spending days in the studio much, but we set up a really good creative space, with all of my guys, a few that make music, too. So there we were: all being productive, and getting it.” Chief among his guys remains Midlands beatmaker Young Chencs—a producer clearly able to amp up Cench’s star wattage on tracks such as the “Wildflower”-sampling “Retail Therapy.” There’s plenty beyond the (admittedly irresistible) bravado, too. “Khabib,” for example, is an ode to boxer and fellow Muslim Khabib Nurmagomedov. It’s the sort of insidiously sleek track that has underscored Cench’s rise, but it's also a bold affirmation of his faith. “It’s everything to me,” he says. “I’ve had to overcome some hard times—and there’s been moments that only my belief in Allah, and the power of my own mind, could keep me going.” <i>23</i>—his Jordan year, of course—puts up plenty of evidence that real depth underscores these fast-living drill hybrid anthems.

via Apple Music

Tracklist

Credits