Born Pink

About

The Shirelles and The Supreme. Spice Girls and Destiny’s Child. Girls’ Generation and, now, BLACKPINK officially enter the pantheon of history-making, culture-defining girl group. Since debuting in 2016 with YG Entertainment (the company also responsible for launching the careers of BIGBANG, 2NE1, and “Gangnam Style” hitmaker PSY), the K-pop quartet—rapper/singer JENNIE (Jennie Kim), rapper/dancer LISA (Lalisa Manobal), singers JISOO (Jisoo Kim) and ROSÉ (Chae-young Park)—have broken records and changed the face of modern pop. They have collaborated with Lady Gaga, Dua Lipa, and Selena Gomez while rocking Celine, Chanel, Dior, and Saint Laurent, major fashion houses for which they are ambassador. They were the first K-pop girl group to perform at Coachella. They have become, without a doubt, one of the most popular K-pop groups across the globe—all with only a few singles and one full-length album to their name. Well, until now: <i>BORN PINK</i>, the group’s highly anticipated sophomore release, heralds a new era for the band and a chance to stake out a real legacy. From the familiar raucous rap and hyperpop of single “Pink Venom” and the ROSÉ-led 2010s pop-rock “Ready for Love” to the haunting violins-meets-trap of “Shut Down” and the fully English-language piano ballad “The Happiest Girl,” <i>BORN PINK</i> boasts a new eclecticism. The trick is in how the group succeeds without sacrificing any of the hallmarks of a classic, idiosyncratic BLACKPINK song: bombastic rap, nostalgic EDM drop, larger-than-life harmonie, multiple melodies stacked one after the other, and unbridled enthusiasm. When ROSÉ shout, “I’m so rock ’n’ roll!” you believe her. .

via Apple Music

The Clerk says

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