George R. Marek

Biography

George Richard Marek (13 July 1902 – 7 January 1987) was an Austrian-born American music executive and author of biographies of classical composers. Marek was born in Vienna, then the capital of the Austro-Hungarian Empire, the son of dentist Martin Marek and Emily Weisberger. From 1918, Marek studied at the University of Vienna until he emigrated to the United States in 1920, where he became a citizen in 1925. He married Muriel Heppner the following year; the couple had one son, editor, publisher, and author Richard Marek. Marek's first job in the US was as a stock boy in the ostrich-feather department of a milliner, but he soon became involved in advertising. From 1930 until 1950, he was vice president of the J. D. Tarcher Agency. In 1950 Marek unsuccessfully attempted to gain RCA Victor's advertising account for Tarcher; instead, he was offered the position of manager of artists and repertory at RCA Victor. Seven years later he became vice president and general manager of RCA Victor; he remained in that position until 1972. When he grew up in Vienna, Marek had regularly visited the Vienna State Opera; after his arrival in New York City, he became a devoted standee at the old Metropolitan Opera House. Marek was the music editor of Good Housekeeping from 1941 until 1957 and a co-founder of the Reader's Digest Record Club. He was for many years a panel member on the radio broadcasts of the Metropolitan Opera Quiz. Marek introduced some pronounced changes in the marketing of classical music at RCA Victor. Record jackets became more colorful and classical records were sold in drugstores and supermarkets. He was responsible for the best selling album Classical Music for People Who Hate Classical Music in 1953. Marek was instrumental in promoting the recordings of pianists Gary Graffman and Arthur Rubinstein and conductors Pierre Monteux, Fritz Reiner, and Arturo Toscanini. Marek continued in retirement as a consultant to RCA and the Reader's Digest Record Club. He died

Bio from Wikipedia